02
Sep
Link: Fresh off a print relaunch, ALIVE reveals ambitious expansion
(St Louis, USA, August 30, 2016) In a regional magazine space challenged by diminishing print revenues, one lifestyle publisher is bucking the trend.
In March, ALIVE Media Group announced the bold step of reinvesting in its print product, reducing frequency but increasing quality, converting to a bookazine format and instituting a paid subscription model. Now, the company is doubling down on that investment, revealing plans to expand distribution beyond Missouri to seven additional markets throughout the Midwest.
To read complete report Go To: http://www.foliomag.com/fresh-off-print-relaunch-alive-reveals-ambitious-expansion/ (Source: Folio Magazine)